March 2008

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Two things I found very interesting today:

1) An advert by London Transport to demonstrate how easy it is to distract our attention from something big. Don’t let me spoil it, see the ad on YouTube (see the link below).

2) A copy of the BBC’s Horizon programme discussing the parallel universe theory - a theory that might explain the origin of the universe and the nature of matter.

Both the advert and the new theory touch on how we perceive the world. In the case of the advert, we learn how little we actually notice and how easily we are distracted. With the parallel universe theory, we learn that perhaps all we see is but a small slice of a much bigger whole.

As an artist, I find this interesting because perceptions (my perceptions and your perceptions) vary so much. When painting, I want to hide certain realities from the viewer and exaggerate others.

So to learn how easily fooled the brain is, and then discover how little our perceptions of reality match up to the real world, inspires me to believe that art might just be more valid than our own perceptions.

Here’s the BBC program about parallel universes:

and here’s the London Transport advert: